In a move that’s sure to turn heads (and noses), McDonald’s Japan has launched a limited-edition perfume collection inspired by their world-famous French fries.
The unexpected fragrance line features three distinct scents capturing the essence of McDonald’s fries: the classic salted, the seaweed-seasoned (a popular flavor in Japan), and the garlic-infused.
According to reports from Fresh Plaza, this unique olfactory experience is currently exclusive to Japan and available for a limited time only. While details on pricing and international availability are yet to be announced, the internet is abuzz with excitement from fans eager to get their hands (or should we say noses) on a bottle of the nostalgic McDonald’s fry fragrance.
This innovative marketing campaign reflects McDonald’s ongoing commitment to customer engagement. By venturing into the unexpected world of perfume, the brand is adding a touch of novelty and creating a playful conversation around its iconic product.